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MSN search now does the best job MSN now does the best search

OUR Social ergonomics

Individual development, organizational change, and In the computer industry, power comes not from the barrel of a gun but from the interface of a

Protocol:

He who controls the interface controls the system.

Wiredbrain's Symbian homepageSymbian joint venture between Psion, Nokia, Ericsson, Matsushita and Motorola will be a connection between smart mobile phones and Internet-ready games such as the consoless Sony’s PlayStation 2

Behind the news: a common thread of interconnectedness

Imagine a fat monitor or a hand held device or a card which is a personal linking device that plugs into the electrical system and a USB ( universal serial Bus ) modem that creates the connection to the life force.

The device can carry talk, pictures, e-mail, white board functions.

The device can charge expenses, such as parking, travel, meals, and pay by use applications.
Third-generation services are coming
soon to a mobile phone near you --
but first the platforms and standards
have to be resolved.

Electricity made mass production, telephones, photographs, radio, TV, and computers possible, and now powers the internet. Packets replace circuits, self fixing double encoded packets travel fast and faster.

The Personal Communications Utility or Appliance PCU, PCA, or PAD ( personal access device ) or NC ( network computer ) plugs into a pipeline that connects you to the backbone of the internet.

A machine called NEXUM


The comprehensive, omnibus, all-embracing, all-encompassing, across-the-board, INCLUSIVE, EXTENSIVE widespread, epidemic, GENERAL international, world-wide, global, cosmic, UNIVERSAL, UBIQUITOUS appliance device, mechanical contraption, gadget, gismo, CONTRIVANCE doodad, doohickey, thingy, thingamabob, thingamajig, that we all will carry around. At the counter in Wal-Mat it connects quickly by infra-red link to the charge ( debit ) machine.

The true paper-less banking. What do we have ? What did we buy ? How much did it cost on record.

We talk to it. Call home. Get personal mail. Check on the price of dry wall. What is the quote on 20 year fixed term money ? Where do I go next ? How do I get there ? Call ahead and confirm I will be 10 minutes late. What’s on the menu, reserve the table by the window and order ahead. Who has the best price on or for or going - on anything ? Who wants to buy or sell ? How is the car doing ? Can I fly to Jerusalem in the morning and rent a car and get a hotel and make appointments ?

When connected to a terminal I can type or see better - out of the digital airwaves or on cable or on optic fiber in Africa to China down-links and up links with nodes and storage and services at my command charges by the micro-penny. Always on with a flat connection fee.

How our packets travel is the trillion dollar question; digital cell phones, broadband, on the electric wires, cable, optic fiber,  DSL or all of the above ?

The news tracker connection then runs everything .

The Star Office 5.1 is a good example. It runs on open platforms and can be updated, reconfigured to include sound and video telephones, and doesn't need to be completely installed on every terminal but can run off the system network.

In doing web pages, Netscape Composer, MS FrontPage, and Star Office use different forms of code, HTTP ( hypertext ) different Java scripts, and can mess each other and the author up. Now since they ( Netscape ( AOL ) and Sun - part of the NOISE group, Netscape, Oracle, IBM, Sun and everyone else - ) are enemies they may intend to screw each other with the author in the middle.

How about http://www.wiredbrain.net/battle.wav

and too many other changes that work here but not there - audio plug-ins, ActiveX, virtual machines, XML, etc. Etc..

This is why the complex stuff has to be up-stream on the server if the communications systems can communicate with each other.

The system knows where you are (GPS), who you are ( IP) and what you are ( kind of device you are using ) and what you want - voice, e-mail, conference, word processor, accounts, pay a bill, collect a bill etc.

The standards have to be set by SOMEONE - it can’t be done by a voluntary committee as in the good old non commercial days when the DOD and NSF controlled the net. It can’t be done by government ( too slow ) IT has to be global - the EU and Asia are involved - sometimes well ahead.

The WWW system standard was set at CERN - and the UN or a global trade or international postal telecommunications agreement could set up a fast working body the approve PROTOCALS. Now MS does the global job but is clearly not neutral or trustworthy, since it is worth a good share of the almost trillion dollars in systems sales.

Tomorrow's story today: Wiredbrain's Reports from the future:

StarOffice 5 is a free download from Sun microsystems at

http://www.sun.com/

65 MB without recover ( not easy the CD is $10 plus shipping http://www.sun.com/products/staroffice/get.html

StarOffice has a fully integrated set of powerful applications that provides Microsoft Office compatible word processing, spreadsheet, graphic design, presentations, HTML editor, mail/news reader, scheduler, and database functions. With the release of the new 5.1 version for worldwide distribution, StarOffice provides significant performance and feature upgrades that improve user experience and productivity.

StarOffice 5.1 includes:

        • StarOffice Writer for document editing,
          • StarOffice Calc for creating spreadsheets,
          • StarOffice Impress for creating presentations,
          • StarOffice Draw and StarImage for creating vector and bit-mapped graphics,
          • StarOffice Schedule for managing calendars and to-do lists,
          • StarOffice Mail for handling e-mail,
          • StarOffice Base for creating interfaces to databases,
          • StarOffice Discussion for reading Internet news, and
          • StarOffice Math for creating complex formulas,
          • StarOffice Workplace for creating a desktop environment

http://www.sun.com/smi/Press/sunflash/9908/sunflash.990831.2.html

http://www.sun.com/dot-com/staroffice.html

It's really good !

The integration of text, http editor, spreadsheets, presentations, drawing, mail, frames, work folders, database, global documents, diagrams, images, formula, is really MUCH better than Office and word.


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- Communications, media, the nature of work and the wealth of nations.

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StarOffice 5 is a free download from Sun microsystems at

http://www.sun.com/

65 MB without recover ( not easy the CD is $10 plus shipping

http://www.sun.com/products/staroffice/get.html

StarOffice has a fully integrated set of powerful applications that provides Microsoft Office compatible word processing, spreadsheet, graphic design, presentations, HTML editor, mail/news reader, scheduler, and database functions. With the release of the new 5.1 version for worldwide distribution, StarOffice provides significant performance and feature upgrades that improve user experience and productivity.

StarOffice 5.1 includes:

    StarOffice Writer for document editing,

    StarOffice Calc for creating spreadsheets,

    StarOffice Impress for creating presentations,

    StarOffice Draw and StarImage for creating vector and bit-mapped graphics,

    StarOffice Schedule for managing calendars and to-do lists,

    StarOffice Mail for handling e-mail,

    StarOffice Base for creating interfaces to databases,

    StarOffice Discussion for reading Internet news, and

    StarOffice Math for creating complex formulas,

    StarOffice Workplace for creating a desktop environment

http://www.sun.com/smi/Press/sunflash/9908/sunflash.990831.2.html

http://www.sun.com/dot-com/staroffice.html

It's really good !

The integration of text, http editor, spreadsheets, presentations, drawing, mail, frames, work folders, database, global documents, diagrams, images, formula, is really MUCH better than Office and word.

And it's free




The core of communications is the base of the

next revolution. Satellites connected to

earth stations with super broadband wireless and cable connecting to "smart universal modems" for network computers and universal communications utilities including TV.

OFF THE WALL: Projections and forecasts:

1.) President Clinton will resign ( because he has "had-it") to become a University President sometime between the congressional elections in Nov. 1998 and the opening of congress in January 1999.

This establishes a new Constitution system of a six year Presidents with the next president having years of "on-the-job" training. It also allows for a selection process other than the crazy primary process.

The new Vice-president will be black, female or both.

The republicans will run Governor Thomson of Wisconsin with a female VP.

They may win because

Information Technology:

The People's Liberation Army (PLA)is forging close ties with China's powerful Ministry of Posts and Telecommunications (MPT).

The developing alliance, as a result of PLA's control over a sizeable portion of the radio frequencies used in cellular communications, could eventually create a third nationwide carrier.

The PLA and MPT are currently laying the groundwork for a mobile phone network that will be called the "Great Wall Network". It will use an advanced digital standard called "code division multiple access" (CDMA). CDMA is the latest U.S. digital standard, it provides higher capacity gains over current analog systems than the global system for mobile communications (GSM). GSM is the main European standard being currently implemented by the MPT and Unicom.




2.) A banking crisis in China - a run on the banks because of the problems with state run firms and the PLA industrial complex -
China's People's Liberation Army is business dynamite that can explode !

The People's Liberation Army (PLA) of China has evolved

into the mainland's biggest conglomerate over the past

10 years and is spreading overseas

causes a real crash before the Elections of 1999. A successful coup in Russia, and a small war in the Middle East.. 
3.) So much for peace and prosperity ….
s o w e l c o m e t o t h e 2 1 s t c e n t u r y

NOTES AND COMMENTS

 

 

ZDNET

The way the core of the computer - telecommunications market is going is at the

Watch the keynote by MCI WorldCom’s

 John Sidgmore.

but not clear to most reporters and observers. This is one way to visualize what is happening.

There are a new products call Web-TV, the network computer, advanced note books with cell phone built in, and important advances in satellite communications, Wideband / Broadband, cable modems and copper wire telephone services.

Imagine you have a black box which provides universal communications services: video telephone, Internet, fax, e-mail, cable TV, regular digital TV, CD music and games, had digital storage in Zig-a-bites, and wireless modem in 10 Meg-bits per second or better.

The question is who is the Service Provider ?

Imagine companies, schools, homes where instead of millions of PC the same black box provides all the applications, data banks, on-site and computer home workers at their work stations.

The applications programs are downloaded with the data. A 10 Mb program takes 1 seconds to down load the functions being used at that moment.

The program "runs" on the CPU of the black box, not time share terminal, but is fully integrated with the wide area network and the Internet. Who provides the software, systems management, data storage, and where is the server ?

It could be the satellite companies who own the high ground and the critical link in the whole system.

There is the fight between Alcatel Alsthom 1/8ALSF.CN 3/8's Skybridge and Motorola's Celestri to get bands to develop and compete against Microsoft's Teledesic, which is backed by Boeing (BA.N).

These become the first global telephone ( tele-communications ) company with direct services to companies, and local service providers. MCI-World Com -BT- ATT - DT -Sprint have to get into the Satellite Internet business FAST or be replaced.

They are behind using analog rather than digital systems they should have made universal 20 years ago.

I don’t see much future for WIRE including cable after 2000, and the growth markets are in China,

The USS -was, Eastern Europe, Latin America, which add up to double the number of users and four times the amount traffic every 18 months at half the cost per unit. "

 For technology , analysts said the trend within Asia could move towards the personal computer as a cheaper, commonly available product.

"Malaysia, Singapore and Hong Kong will probably lead the way as far as futuristic technology into the next millennium, but I wouldn't count out very strong IT investments in China," said Brian Kornegay, a senior personal computer analyst at IDC. "

The GREAT industrial companies of the next century will be tele-communications with a vast variety of "services", financial, travel, marketing of goods, retail sales, educational, all global all around us. This is the issue

Nadar and the NOISE group are all about.

In all, the three plan to launch several hundred satellites in 2001 and 2002.

The three projects , which would offer high-speed multi- media services via huge networks of satellites, require access to a large amount of radio frequency spectrum.

These connections make possible the Network

Computer the next generation of "smart" terminals that act as telephones, e-mail, PCs, business shops and services.

Alcatel Alsthom 1/8ALSF.CN 3/8's Skybridge and Motorola's Celestri to get bands to develop and compete against Microsoft's Teledesic, which is backed by Boeing (BA.N). In all, the three plan to launch several hundred satellites in 2001 and 2002.

The three projects , which would offer high-speed multi- media services via huge networks of satellites, require access to a large amount of radio frequency spectrum.

These connections make possible the Network

Computer the next generation of "smart" terminals that act as telephones, e-mail, PCs, business shops and services.

User wiredbrain password synergy

http://www.techweb.com/investor/feed/stockRes.cgi

dailystocks most excellent information

The report illustrates just how dominant the computer sector of the economy has become as technology has become increasingly advanced. .. For example, the study found that the average wages of those who provide high-tech services are, in Kazmierczak's words, "phenomenal," with high-tech employees earning 73 percent more, on average, than private-sector employees. Providers of software services in particular, he said, are finding current economic trends to be extremely favorable

Ericsson Hosting Internet & Wideband Wireless Conference

Two-Day San Francisco Event Includes Internet Partners Discussing Convergence Strategies Third-Generation Wideband Wireless Multimedia mobile systems. This technology, to debut in some world regions in the year 2000, will enable wireless phones/terminals to deliver not only voice, but also full-motion video, and data-intensive information such as real-time Internet access.

It's about time !

The main line press has caught-on to the power of the internet ? What wiredbrain and others ( mainly Netscape, Oracle, ( considered to be a source of wise counsel or prophetic opinions. b. An authoritative or wise statement or prediction ) IBM, SunMicrosystems and the NOISE group ) have been talking about since Netscape 1.0 and WINS connections - the virtual office and the Network Computer has now arrived in the PC world.

"

 The new concept ( only to you ) goes by a variety of names: instant Web office; virtual office; instant intranet; Web tone; Internet dial tone; and so on.

The idea is to provide everything a user needs on a central server. Users can then access that server over the Internet with just a terminal and a phone line.

Then they "rent" Internet and intranet applications for as little as $10 to $20 per person per month. (That's a fraction of the per-user cost of an in-house intranet.)"

and a box that cost 10 % of a PC work station ( $500 vs. $5,000 ) and doesn't crash, doesn't need systems managers, and doesn't require constant upgrades but does need bandwidth.

MONDAY, OCTOBER 27, 1997

 Instant Intranets Just Stage One in Emerging Market Struggle

Jesse Berst, Editorial Director ZDNet AnchorDesk

What is clear but not said is this is the end of the Age of the PC. First the main frame, then the PC now the NC -

There is now a immense industry we can call IT “INFORMATION TECHNOLOGY”.

IT now represents the critical modern enterprise growing to be a quarter of all economic activity.

IT is a greater engine for growth than railroads in the 19th century, oil and chemical industries in the first half of this century. IT is equal to the auto industry, which reached 25 % in the 1950s. “IT” like the auto industry includes the hardware ( the computer or car), the infrastructure, (communications and networks or the roads) the energy ( software or oil ) the services, ( consultants and staff or Gas Stations ) and parts ( modems, drives, or car radios ). IT includes the computers ( the car ), the roads ( the telecom business ), services ( software ) and the social educational infrastructure.

IT provides the web of life for modern enterprise - design, production, distribution, sales, of goods and services. IT is the growth industry and in labor market.

There are millions of new jobs and additional people needed world wide.

Unlike the auto industry the IT business evolves quickly. New hardware computers and chips, new methods of communications, new applications evolve quickly. IT is quickly becoming one unified, highly complex living system on a global basis.

The whole is more than the sum of the parts - synergy that comes from elaborate interactions.

There are critical “flash point” - global telcom systems based on satellites connect to earth stations that can use telephone lines including new high bandwidth technologies, optic fiber, wireless broadband, and cable connections.

The high bandwidth connections use improved modems to provide support for networks.

These new networks provide what have been called telephones, television, personal computers, and something new - beyond what now are common utilities.

The common base system is the “browser”, which will provide all of the application in a Java type objects - in a Video User Interface (VUI) using chips that can handle digital TV and Digital Hard Drives for storage all as parts of the new super modems.

IT is why the DOJ Microsoft case is important. What was called the “operation system” OS now becomes VUI, an interface between a “terminal” ( telephone, TV, and PC = NC ) and a communications media.

The interface uses program “packets” as well as content “packets” the operational software is contained within the data .

The difference between program and content no longer is significant. With bandwidth the “word processor” is attached to the files and comes as an instant updated package at the moment of use. This is Netscape’s, Oracle and others “vision” and the real challenge to Microsoft.

Berst Alert FRIDAY, OCTOBER 24, 1997

Bandwidth Progress Report

Key words Keidanren = Federation of Economic Organizations Kyokai gyokai shingikai MITI Hong Kong Japan Singapore

MSNBC SciTech Bulletin Board

A few studies have been done on the effect of computers on learning, motor coordination and even social skills, but they are missing the greater point.

The Internet is an invention more like democracy, religion or mass transportation. It affects us less as individuals than on our functioning as a society.

RUSHKOFF of the New York Times

RE: Two big changes over the next 15 years:

The Western ( white ) Industrial world is likely to decline in relative terms from two thirds of Global Product (GP) to 45 %. China

People's Liberation Army will move from underdeveloped to developing, from less than a $1,000 PCP ( per capita product ) to over $5,000 ( in current dollars ).

The developing world will grow from one third of the Global economy to about half. Social, political power follows economic so the Global Center of Cultural Gravity shifts from Europe to America in the 20th century and from America to Asia in the 21st century.

China Telecom IPO draws crowds Investors mob Hong Kong banks for application forms

People's Liberation Army

China will add 200 million phones ASAP..

China's telecommunications market has become the fastest growing market in the world. Each year, some 20 million phones are added to the national network.

The number of cellular phone subscribers exceeded 10 million by mid-1997. According to China's Ministry of Post and Telecommunications, by the year 2000, China's PSTN switching capacity will exceed 170 million lines, with more than 20 million mobile phone users

People's Liberation Army

The second change is why - the third wave is technology, first Agriculture from 6,000 BC to modern times, second was Industrial, the third is

IT

Information Technology which is already our biggest business. IT, computers and telecommunication is bigger than transportation, construction even government.

The reason for growth without inflation is the major shift in the means of production and distribution. Economic models based on physical assets and goods ( agriculture, mining, manufacturing, wholesale and retail ) factory utilization, inventory miss the big picture.

The means of production are intellectual, distribution by services such as educational, medical, financial, design, media, telecommunications, electrical, and global relationships.

The shift is from "objects" to "forms", from things to concepts and ideas. A big shift. see

book.htm

A few Million good people

Microsoft scours world for employees US software giant Microsoft has announced plans to increase its US workforce by 19 per cent over the next 12 months, maintaining the west coast of America as 'the centre of the universe for the software business'.

The company plans to recruit 3,600 people, many of whom will come from outside the US due to a shortage of good software developers in the States.

The Independent, UK. 18/07/97

There is a current shortfall of 250,000 IT positions in the US, MS great idea was not technological but social.

They collected people and created synergy. What MS has is not only a great leadership but 1000's of motivated and talented creators.

They hired "people" and then found how they fit in - they didn't create positions and try to fit people into jobs. It's the culture stupid. What happened to Apple was not mainly markets and technology but cultural.

There is no magic CEO from above - some great idea or people CEO.. but a social system. It was a great place that was destroyed by people who didn't understand or care about relationships.

MISSION:

The mission of the synergy network is to explore the range of

IT

- Information Technology .

The special talent of the human species is

IT

- Information Transfer -

The CATCH-ON factor Skills training started with better tools in stone, in metal, in hunting and fishing. With agriculture knowledge came organizational ability - SYNERGY - getting more from the group than the sum of the parts.

The MARS adventure is a example of team work, communications, shared hopes and benefits. SOMEHOW the internet should add to synergy, to the numbers who catch-on.

IT

has always taken more than just information.

There has to be an emotional base, ability to change - to see in new ways - to be open to new experiences. PATHOS = caring - having the interest and doing something. What we value is what we do, not what we say. LOGOS = information, knowledge - the subject itself. ETHOS = what do we do with

IT

? KNOWLEDGE = information + understanding, being a different person doing things in a different style.

The human synergy shortage in

IT,

is costing companies about $660 billion a year.

The Synergy site style is designed to conform and reinforce the learning systems of

IT.

CHINA:

People's Liberation Army

The mother of all area codes

 Senior executives of British Airways, Toyota, Coca-Cola Co, Boeing Co, Sumitomo *Corp, Volkswagen AG and British Telecom plc will also be there . China's economy is the third-biggest in the world by some measures, and is tipped to overtake the US and Japan in the early decades of next century. In a country where politics can make or break a business contract, good public relations with Beijing are crucial to success. EXCITE KEY WORD SEARCH

"Far Eastern Networks"

ASIAWEEK

RE: St. John's Wort,

Mystery of the Communications Revolution and the Far East..

Information Gatekeepers to Organize 1997

China Telecom 2000 Conference October 22-23, 1997 Holiday Inn Capitol, Washington DC

People's Liberation Army

WASHINGTON, Oct. 2 /PRNewswire/ -- China's telecommunications market has become the fastest growing market in the world.

People's Liberation Army Each year, some 20 million phones are added to the national network.

The number of cellular phone subscribers exceeded 10 million by mid-1997. According to China's Ministry of Post and Telecommunications, by the year 2000, China's PSTN switching capacity will exceed 170 million lines, with more than 20 million mobile phone users. However, you don't have to go to China to learn what is going on in China's telecom market. For the third year Information Gatekeepers Inc. (IGI), in cooperation with the Telecommunications Industry Association, is organizing '97 China Telecom 2000 - the annual conference on China's telecommunications development. This year's conference will put specific focus on the wireless and data communications markets in China.

People's Liberation Army

The Herb St. John's Wort has been know for it's psycho-somatic significance for thousands of years. BUT, until, official scientific, controlled studies proved that it is as effective and a lot safer than widely used and highly profitable, expensive prescription drugs, Herbal treatments didn't officially exist.

The French and Germans "pharmacies" have always sold herbal alternatives.

Their health plans have always paid for holistic care. Why ? Because they work as well, are cheaper, and almost all medical complaints have psycho-somatic complications.

Since the late 1980's China and the Far East has doubled the growth rate of the industrial West and Japan. North America is now second to the UC ( European Community ) and together, the White European Races share of global product and service will declined from 2/3 to less than 1/2.

South East Asia and Japan will have a equal share with North America's 20 % almost second to Europe's 25 %. Asia including Hong Kong and it's Empire in Southern China, Japan and its Empire in Northern China

People's Liberation Army and soon Eastern Russia, will soon be the largest economically and will begin to dominate politically, a vast part of the global economic system in the early part of the next century. This perception of current economic realties is almost completely absent in the west.

The coverage of the Hong Kong transfer gave no idea of the Global power shifts. Hong Kong, and the Cantonese industrial area, is now more politically and economically significant than Great Britain. What accounts for the rapid generation of wealth in Japan, Singapore, Hong Kong, Taiwan, and China ?

The official politically correct attitude has to do with actions of Government leaders.

There maybe something there but not much.. since various actions have had various effects and there is not a clear, documented and proven policies for economic development. Otherwise, the Aid Agencies and the World Bank could do more good than harm. Planning, MITI, Economic liberalism is touted in where it doesn't exist, in Singapore, freedom described as a cause of economic development, in clearly undemocratic authoritarian states such as Taiwan, Indonesia, Malaysia, etc. Maybe it's not political but technological...

We have hear about the globalization of banking due to improved communications. After banking comes shipping, and original equipment manufacture, (OEM) where parts can be designed, manufactured and assembled on a global scale. China has grown on the low wage industries, stuff toys and cotton goods, but that kind of development. As it was in Japan doesn't do a whole lot and is slow.

China is not slow, but its going at the speed of light, technology transfer doesn't take generations but seconds.

The other secret is a long tradition of learning, respect, cooperation, and internal order - harmony - balance - is the highest value.

The First Real electric Book :

http://www.wiredbrain.net/book.htm

TRADE ASSOCIATIONS, CARTELS AND POLICYMAKING IN JAPAN

http://www.nmjc.org/jiap/dereg/tilton.html

"Japan as a Network Society"

http://hoshi.cic.sfu.ca/forum/kumon.html Also individual firms are often members of a semi-formally organized trans-industrial network organization called "firm groups" or "(horizontal) keiretsu ," usually with a bank or a trading company as the leader or the main "care-taker."

Another example of a business network organization is the so-called "vertical keiretsu," composed of a big firm and its subsidiaries and/or subcontractors.

There also are a series of "trans-world" network organizations, formally or semi-formally institutionalized, which connect individual industrial "worlds" to organizations belonging to other "worlds": political, mass media, academic, consumer's unions etc., all mediated by concerned governmental offices.

Its most representative form is that of legally established "councils" ( shingikai ) both on national and local levels. A council usually has a large number of sub-councils, sectional meetings, small committees, etc. each specializing in one particular area or problem. Also there are less formal (not established by law) and thus "private" counselling groups or study groups for ministers, chiefs of bureaus, etc., again with their numerous sub-committees.

The members of such organizations consist of former officials of concerned ministries; representatives of relevant industrial associations, labor unions, or consumer groups; and other learned or respected figures (scholars, journalists, etc.).

The concerned government department acts as secretariat.

These groups are typical network organizations in that they regularly meet, their members and the secretariat bringing in information to be shared by all.

They use this information to obtain a common perception of the present conditions surrounding them both at home and abroad, as well as to forecast future trends, and to reach overall consensus on how the public and private sectors in question should respond to those environmental conditions, especially to their changes.

The final conclusion of such joint discussions is usually confirmed in the form of a document (often called the "vision" for a certain industry). OR any other key words -
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Brave new worlds

;

St.John's Wort , Soma, the the Mystery of the Far East.. "Huxley, Aldous Leonard," A vision or the realization of a radically transformed human existence, especially one in which scientific and technological change has a strong, adverse impact on social, political, and economic structures: "This brave new world of science . . . offered broader opportunities for greater success to more people. At the same time, it scarred those who could not reap its benefits" (W. Bruce Lincoln). [After Brave New World, title of a novel by Aldous Huxley (1894-1963).]

 The Doors of Perception (1954) and its sequel Heaven and Hell (1956) deal with Huxley's experiences with hallucinogenic drugs. SOMA...

1.

The entire body of an organism, exclusive of the germ cells. 2.

The body of an individual as contrasted with the mind or psyche. 3. A "happy drug" in Brave New World by Aldous Huxley, who projects a world in the "Year of Our Ford" when people will go not to the movies but to the "feelies," where men will be attended by "pneumatic" girls (a word borrowed from T. S. Eliot's poem "Whispers of Immortality") and human reproduction will be controlled by the state

The neurological biochemical model of the nervous system, information and response, is to foster a dynamic interaction within a changing environment. To see what you need to see, to hear what you need to hear, to feel what you need to feel and react quickly.

The Internet mass communications business is just that, the electrical and chemical transmitters for global business and social interactions. How can it help everyone be more effective at doing what they do and do what they have never even dreamed of doing. ~ I was struck by the idea that every company has a style fixed where it was founded.

The railroads did not move into trucks or airplanes because they did not define themselves as in the transportation business but as organizations that ran railroads.

They carry their 19'th century management climate into the present. IBM has the flavor of the 1950's, Mr. Watson Sr. didn't want to do computers, just provide office machines, Jr. was allowed to try. Office products and sales/service continued to dominate IBM. Microsoft, Netscape, G.E., NBC, AT&T, the cable companies, the media giants, Time/Warner, McGraw Hill group, don't really know what business they are in and for good reason. It is more than doing what we now do better, stronger, higher and faster but do new things we have never done before. Forbearance is required. ~

SYNERGY is where everyone ( well almost everyone wins ). Ruth Benedict's concept was of societies that made participation worth while for most people, rather than the " powers to be" hedging it all and setting the rules to benefit themselves. Sharing, empathy, honest, liberty, equality, in the division of the spoils are functional attitudes vs. greed, uncaring, anti-social, individualist, slavery, domination etc.

The business you are in is SYNERGY, working with others to get the job done, the computer/telecommunications/Internet business is going to make that faster and let you do new things not done before.

The neurological biochemical model of the nervous system, information and organizations

XML, Java, and the future of the Web

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